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114 Tillman Hall
Rock Hill, SC 29733
803/323-3001 (fax)


University Relations

Policy Title
Visual Identity Manual
Policy Description
The visual identity system includes all Winthrop word marks, logos and symbols, accompanied by the policies and guidelines that define how the marks are to be used.  This comprehensive system ensures that the public receives clear and consistent messages regarding Winthrop's identity.  The system is the foundation for other elements of an effective communications program, one that will drive marketing and enrollment well into the future.
Policy Procedures
Internal Control Considerations
Policy Author(s)
University Relations
Effective Date
Not specified
Review Date
June 2011